The more-than 20,500 companies operating in Hessen’s cultural and creative sector generated revenue of approximately €13.8 billion in 2016.
The Feels like Hessen website provides fascinating examples of what captivates, inspires, and drives Hessen’s creative minds and serves as a gauge and measuring stick for the creative lifestyles and businesses thriving across Hessen. Hessen is an incredibly unique location where the fast-paced world of ad agencies coexists next to the pulsating German clubbing scene, and where international pop music shares a common space with traditional Hessian folk music. Feels like Hessen proudly presents Hessen’s colorful side and the reasons why the state’s wide range of designers, architects, artists, and chefs choose to reside and pursue their livelihoods in Hessen. The website’s vivid imagery unambiguously illustrates the success of Hessen’s vibrant cultural and creative industry. HA Hessen Agentur GmbH’s CEO Folke Mühlhölzer gets straight to the heart of the matter, emphasizing that “the cultural and creative industry is closely intertwined with numerous economic sectors and undoubtedly benefits from overall economic growth. The products and services offered by the cultural and creative industry’s businesses constitute the cornerstone of their competitive prowess in the Germany-wide and international markets and are often the result of pioneering innovations that resonate far beyond the boundaries of this industry.”
The WORK section of the Feels like Hessen website highlights the specific achievements of Hessen’s cities and clearly demonstrates the state’s well-deserved reputation as an ideal environment for start-up entrepreneurs, as Hessen provides creative industry businesses with a plethora of benefits allowing them to thrive like nowhere else.